November 20, 2014

Out with the old – pneuma rebrand is complete!

pneuma design rebrand.

pneuma design is re-branding to CO-UP / brand initiative.

Operation: Rebrand is complete!

As the saying goes, all good things eventually come to an end.  What it doesn’t say is that even better things are yet to come. Or so we believe. Eternal optimists… guilty as charged.

What are we going on about? Only the most crucial time in our studio’s history, of course. pneuma design – digital studio is officially re-branding to CO-UP / brand initiative. Actually, the rebrand is complete. It is done, no going back now.

The reason for this change is two-fold: firstly, we wanted to define ourselves more clearly to ourselves, what our goals are, what we really enjoy most about what we do. Secondly, we wanted to define ourselves more accurately to existing clients but also to potential new clients.

As designers, we’re always looking not to only improve our clients’ image and corporate look, but we’re also constantly re-evaluating our own image that we portray.

If pneuma was the brain child of our operation, CO-UP is its oversized big brother, ready to take on the world.

In with the new…

We all need a little bit of a rebrand at one stage or another. Why not contact CO-UP today to discuss your business or product rebrand?


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